The fourth event of the Science and Technology Innovation Enterprise Practice Classroom series of activities for the MEM project of East China Normal University will officially start from September 7-8. Shanghai International School of Chief Technology Officer （CTO School）is committed to realizing the social value of technology through the collaborative transformation of people and technology, adhering to the core values of innovation changing the world, shaping the thinking, abilities, and patterns of technology and innovation management leaders, and cultivating Chief Technology Officers and future technology-based strategic entrepreneurs with a global perspective and social mission. To this end, CTO School is oriented towards national needs and future development, relying on the construction of industry-education integration base, integrating school-enterprise resources, and collaborating with innovative enterprises in various industries to create a new teaching form of enterprise visits+innovation face-to-face - the Science and Technology Innovation Enterprise Practice Classroom series of activities. This aims to help MEM students enter the enterprise, experience and learn technology and innovative management thinking from the enterprise, and enhance their comprehensive abilities.
This activity will lead students to enter Hisense Group, one of the first batch of national technological innovation demonstration enterprises. Since its establishment, the group has always adhered to the core values of honesty and integrity, pragmatic innovation, customer first, and sustainable development and the development strategy of technology based enterprise, stable operation. Its business covers multiple fields such as multimedia, home appliances, IT intelligent information systems, and modern service industry. Hisense continues to transform its products towards high-end, extend its industrial chain to high-tech, transfer its industrial structure to high-tech, and continuously create high-quality and high-quality products. It is committed to leading advanced manufacturing with intelligence as its core through technological innovation, and enhancing the happiness of billions of households with high-quality products and services. In this event, students will gradually understand how to integrate industrial resources through technological innovation under the guidance of experts, thereby promoting enterprise development, achieving excellence and long-term development, and achieving stability and progress.
Hisense Group was established in 1969 and has four listed companies in Shanghai, Shenzhen, Hong Kong, and Tokyo, including Hisense Video (600060), Hisense Home Appliances (000921), San Electric Holdings (6444), and Qianzhao Optoelectronics (300102). It also owns multiple brands such as Hisense, Toshiba TV, Rongsheng, Gorenje, and ASKO. In 2022, Hisense continued to maintain steady growth, with annual revenue of 184.9 billion yuan and total profit of 12.3 billion yuan, a year-on-year increase of 21%. Overseas revenue is 75.7 billion yuan, with independent brands accounting for over 83%.
For many years, Hisense has always focused on display and image processing technology as its core, laying out a deep layout in the video industry ecosystem, bridging the entire industry chain from underlying technology, terminal devices, scene applications, cloud support to content services. It is a world leader in ULED dynamic backlight zoning control technology and excitation display technology, while also deeply cultivating chip technology, such as 8K ultra high definition display image processing chips, TV SoC chips Continuously breaking through in AI chips. In 2022, Hisense TV's global shipment volume ranked second in the world. Hisense's refrigerator export volume ranks first in China. Hisense's sales of fresh air air conditioners rank second in China.
course arrangement :
Limit of 30 people (top 30 in registration order
Enterprise visit time:
September 7-8, 2023
Visiting location:
Qingdao
September 7th
Depart in the morning
Shanghai Qingdao (High-Speed Train)
15: 30-16:30
Visit the Smart Exhibition Hall of Hisense Building
16: 30-18:00
Product Development Management Theme Exchange
(Guest: Senior Product Director, Hisense Group)
September 8th
9: 00-10:00
Visit Hisense Video Technology (Hisense TV) Factory
10: 00-11:00
Lean Production Theme Exchange
(Guest: Lean Technology Director of Hisense Video Technology Company)
11: 00-12:00
Visit Hisense Hitachi (Central Air Conditioning) Factory+Exchange
12: 00-13:00
Lunch (Factory Canteen)
Afternoon return trip
Qingdao-Shanghai
In this event, students will have the opportunity to visit Hisense's factory on-site and deeply explore how Hisense can connect smart homes, smart communities, and smart cities through technological innovation, building a full scenario, full format, and fully intelligent smart new life solution. Students will expand their knowledge through interactive exchanges with on-site guests, understand the latest technological trends, and be inspired in their thinking patterns to see how technology plays a crucial role in industrial management and social development.